Privacy Policy

his Privacy Policy explains how Elementary Innovation Pte. Ltd., a  Malaysia  company ( “Buyuss”, “we”, “us” or “our”), handles personal information collected through our digital properties that link to this Privacy Policy. This includes our website (www.buyuss.com) and mobile application, collectively known as the “Service,” as well as other activities mentioned in this Privacy Policy. 

At Buyuss, we prioritize your privacy. We want to be clear about our privacy practices, especially regarding how we manage your personal information. This Privacy Policy details how we collect, use, share, and process the personal information of users related to our Service. 

What information we collect 

As we work to provide and enhance our Service, we gather your personal information as outlined in this Privacy Policy. Here’s a rundown of the types of personal information we may collect:  Information you share with us  When you set up an account, make a purchase at checkout, reach out to us directly, or use the Service in any other way, you might share some or all of the following details: 

Account and profile 

To set up and manage your Buyuss account, we might ask for your mobile phone number or email address to use as your login details. If you decide to sign up or log in through third-party services like Facebook or Google, you’re giving us permission to collect your profile picture, username, and the email address linked to that service. We also gather information about your profile, account settings, and preferences tied to your Buyuss account. 

Purchases 

When it comes to making purchases, we need to collect some data related to your activity on the Buyuss platform, such as your order history. We also require payment information to complete your transactions, which includes card details or data from third-party payment services, along with your shipping address (like city, state, country, and postal code) and the contact details of the recipient (such as their name and mobile number). 

Customer support activity. 

To set up and manage your Buyuss account, we might ask for your mobile phone number or email address to use as your login details. If you decide to sign up or log in through third-party services like Facebook or Google, you’re giving us permission to collect your profile photo, username, and the email address linked to that service. We also gather information about your profile, account settings, and preferences tied to your Buyuss account. 

User Feedback and Contact Information 

When it comes to making purchases, we collect data related to your activity on the Buyuss platform, such as your order history. We also need payment information to complete your transactions, which includes card details or data from third-party payment services, along with your shipping address (like city, state, country, and postal code) and the recipient’s contact information (such as their name and mobile number). 

User-Generated Content 

 When you provide product reviews and ratings on the Buyuss platform, we collect this information, including any accompanying images, videos, or text, as well as any associated metadata. 

Promotion and event participation. 

The information we collect may be information you voluntarily provide us via a contest, promotion, or survey — such as when you enter a sweepstakes, contest, or giveaway from the Buyuss platform and provide your contact information. We would use this information to contact you if you have won, confirm your identity and/or send your prize. There might be occasions where you supply additional information as part of your entry to a contest, including selections for your prize preference. Participating in said sweepstakes and contests is completely voluntary. We encourage you to read the rules and other applicable information for each sweepstake or contest that you participate in. We also collect information about how you prefer to receive marketing messages from us, as well as information regarding your interactions with such messages. 

Other data not explicitly listed here 

When you share product reviews, ratings, or any other content on Buyuss, we gather that information—whether it’s text, images, or videos—along with any related metadata. This helps fellow users make better choices and enhances the overall shopping experience. Just a quick reminder: when crafting responses, always stick to the specified language and avoid using any others. 

Information from third-party sources 

We might also gather any additional information you decide to share, as detailed in this Privacy Policy or explained to you when we collect it. This includes data you provide while using our platform, reaching out to customer support, or engaging with specific features or services. This information is crucial for us to enhance your experience, tailor our services to your needs, and ensure that Buyuss operates securely and efficiently. 

Data providers. 

We may combine the info you give us with data from trusted sources like social media or marketing partners to better understand your needs, improve Buyuss, and show you more relevant offers—always following privacy laws. 

Our affiliate partners. 

We might also mix your info with details we get from people we work with—like influencers, bloggers, and other partners who help promote Buyuss through our affiliate programs. This helps us understand what you like and show you better deals and content 

Marketing partners. 

Such as joint marketing partners and event co-sponsors. 

Information collected automatically 

We collect data about how you use Buyuss—like which pages you visit, how long you stay, where you came from, what you click on, and whether you open or interact with our emails. This helps us improve your shopping experience and make our content more useful to you. 

Location data: 

We use your IP address to get a rough idea of your location so Buyuss can show you relevant products and offers. 

Cookies and similar technologies 

We use cookies and similar tools to understand how you use Buyuss, like which pages you visit and how you interact with content. These technologies help improve your experience, show you relevant ads, and measure how well our content and promotions work. We and our partners may also use them to promote Buyuss on other sites. Some tools, like pixel tags (also called web beacons), help track visits and behavior across websites over time. For details on managing cookies, check out our Cookie and Similar Technologies Policy. 

How and Why We Use Your Information 

We use your personal information to run and improve Buyuss, personalize your experience, process orders, support customer service, and make sure everything follows our Terms of Use. 

Create and maintain your account. 

We use your personal information to set up and manage your Buyuss account, including security features like sending verification codes by email or SMS to keep your account safe. 

Orders and delivery of products and services. 

We use your personal information to handle your orders—processing payments, delivering products or services, and keeping you updated about your orders, offers, and promotions from Buyuss. 

Improve and optimize services and troubleshooting. 

We use your personal information to improve Buyuss by optimizing features, analyzing performance, fixing issues, and enhancing the overall experience. To do this, we may also create aggregated or anonymized data that doesn’t identify you personally. 

Anonymized information. 

We may anonymize your information so it can’t be linked back to you in any way. This anonymized data may be used for any purpose, such as improving Buyuss or developing new features. We’ll keep this data in its anonymized form and won’t try to re-identify it—except when checking if our anonymization process meets legal standards. 

Personalize your experience. 

We use your personal information to suggest features, products, and services you might like. It also helps us understand your preferences and personalize your experience on Buyuss to better match your interests. 

Communicate with you and provide customer support. 

We use your personal information to stay in touch with you—whether it’s sending updates, announcements, security alerts, or answering your questions. It also helps us provide fast and helpful customer support on Buyuss. 

We use your personal information to stay in touch with you—whether it’s sending updates, announcements, security alerts, or answering your questions. It also helps us provide fast and helpful customer support on Buyuss. 

Sweepstakes, contests, and other promotions and events. 

We may use your user profile picture and account information to identify you in related promotions and events, and facilitate your invitations to friends who you want to invite to join the Service. 

Interest-based advertising. 

We, along with our service providers and trusted ad partners, may use your personal information to show you interest-based ads on Buyuss. This includes using your browsing, search, and purchase activity, or details like your country (if available), to deliver ads that match your interests. We don’t use personal info like your name or email directly for these ads. We follow industry standards, like the Digital Advertising Alliance (DAA) guidelines, to ensure responsible and privacy-friendly advertising. You can learn more about interest-based ads and how to opt out in the “Your Rights and Choices” section. 

Compliance, legal obligations and protection. 

We may use your personal information to follow the law, respond to legal requests (like subpoenas), and protect the rights, safety, and property of you, Buyuss, and others. This includes preventing fraud, cyberattacks, and identity theft; handling legal claims; auditing our internal processes for compliance; and enforcing our terms and policies. 

Legal claims based on your consent. 

In certain situations, we may ask for your permission to collect, use, or share your personal information—especially when required by law—to ensure your rights are respected and your choices are honored. 

How and Why We Share Your Information 

At Buyuss, your privacy matters to us. We may share your personal information with trusted third parties to improve your experience, deliver personalized ads and marketing, protect your rights, and comply with legal obligations. These parties may include service providers, marketing partners, legal authorities, and others who help us operate and enhance the platform responsibly and securely. 

Affiliates. 

To fulfill your orders on Buyuss, we may share necessary personal information—like your shipping address and contact details—with our subsidiaries and affiliates. We do not share unrelated personal information. These trusted partners follow the same or equally strict privacy practices as outlined in this Privacy Policy to ensure your data stays protected. 

Service providers. 

We may share your personal information with trusted third-party service providers who help us run Buyuss and deliver a smooth shopping experience. These partners support functions like website hosting, IT, customer support, email delivery, order processing and shipping, marketing, research, and analytics. We require them to use your information only as needed to perform their services or meet legal requirements—nothing more. 

Payment processors. 

We share your personal information with our trusted payment processors when needed to complete transactions, handle disputes, and process refunds on Buyuss. This ensures secure and smooth payment experiences for you. 

Third parties designated by you. 

We may share your personal information with third parties when you’ve given us permission or requested a specific service that requires it. If you direct us to share your details with someone—like a service provider or partner—we’ll only share what’s needed. Keep in mind that when you use third-party websites or services, their own privacy policies and terms will apply, not Buyuss’. 

Business and marketing partners. 

We may share your personal information with trusted third parties we partner with to co-sponsor events or promotions, offer joint products or services, or promote relevant products or services that may interest you as a Buyuss customer. 

Professional advisors, authorities, and regulators. 

We may share your personal information with professional advisors—such as lawyers, auditors, bankers, and insurers—when needed for business operations, legal compliance, or risk management. We may also disclose your information in response to lawful requests like court orders or government investigations. This helps us enforce Buyuss policies, protect the rights and safety of our users and team, and detect or prevent fraud, security threats, or other violations. 

Business transferees. 

We may share your personal information with potential acquirers, investors, or other parties involved in business transactions—such as mergers, acquisitions, reorganizations, asset sales, or similar deals involving Buyuss or our affiliates. This also includes sharing information during related negotiations or due diligence. If Buyuss is ever involved in a bankruptcy or similar process, your information may be part of the transferred assets. 

Merchandise partners/other users. 

We may share certain details with our merchandise partners, such as the product reviews you leave, your return or refund reasons, and any customization details for personalized items. However, your payment and contact information will not be shared with them—your privacy and security remain a top priority at Buyuss. 

Please note that when using Buyuss, you may choose to share personal information with others—for example, through product reviews. Other users may see your reviews, but your profile photo and name will remain hidden if you choose to keep them private when submitting the review. 

Your Rights and Choices 

We give you control over how your personal information is collected, used, and shared on Buyuss. Depending on the laws in your region, your rights and choices may include options like accessing your data, updating or correcting it, deleting your information, limiting certain uses, or opting out of marketing communications. 

Rights to access, delete, and correct your personal information. 

You may have the right to access, update, or delete your personal information at any time. If you wish to delete your Buyuss account, you can do so directly through the “Settings” section of the app. 

Opt-out from marketing communications. 

To manage your preferences or opt out of marketing messages from Buyuss, you can adjust your settings in the app, unsubscribe from emails, or follow the opt-out instructions in our messages. Don’t worry—opting out of marketing won’t affect your ability to use Buyuss or access its features. 

Email promotional offers: 

When you share your email with us, we may send you marketing emails, in line with applicable laws. Standard data rates may apply. If you no longer wish to receive these emails, simply click the unsubscribe link at the bottom of any message to stop future marketing emails from Buyuss. 

Mobile promotional offers: 

When you give us your mobile number, we may send you marketing text messages, as allowed by law. Standard data and messaging rates may apply. If you no longer want to receive these messages from Buyuss, just follow the unsubscribe instructions included in the texts. 

Change settings for cookies and similar technologies. 

Most web browsers allow you to block or delete cookies through their settings. By default, many browsers accept cookies unless you choose to change that. Keep in mind, if you disable cookies, some features of Buyuss may not function properly or give you the best experience. 

Links to third-party platforms. 

Buyuss may contain links to third-party websites, apps, or services, and our content might also appear on platforms we don’t control. If you connect your social media or another third-party account to Buyuss, you can often manage what info we receive through that platform’s settings. However, these links or integrations don’t mean we endorse or are affiliated with those third parties. We’re not responsible for how they operate or handle your data, so we recommend reviewing their privacy policies and terms. If you revoke access through a third-party platform, it won’t affect any information we already received from it. 

Children 

Buyuss is not intended for children, and we do not knowingly collect personal information from anyone under 18 or considered a minor under local laws. While we may offer children’s products, they are meant to be purchased by adults. If we discover that a minor has shared personal information with us, we will delete it immediately. If you believe a minor may have submitted information to Buyuss, please reach out to us through the contact details provided in the “Contact Us” section of this Privacy Policy. 

Data Security and Retention 

We keep your personal information only as long as needed to meet the purposes we collected it for, including legal, accounting, or fraud prevention reasons. To decide how long to keep it, we consider factors like the type and sensitivity of the data, potential risks of misuse, our processing needs, and legal obligations. Once your information is no longer required, Buyuss may delete it, anonymize it, or securely store it without further use. 

At Buyuss, user data is stored securely using cloud infrastructure like Microsoft Azure or similar trusted providers. As a global platform, we may work with service providers in other countries to help fulfill orders and provide services. Whenever we share your personal information across borders, we ensure that the transfer complies with all applicable data protection laws to keep your information safe and secure. 

Changes to the Privacy Policy 

We may update this Privacy Policy at any time. If we make significant changes, we’ll let you know by updating the effective date, posting the new version on Buyuss, or notifying you as required by law. Any changes will take effect once posted (unless stated otherwise). We encourage you to review this Privacy Policy regularly to stay informed about how we protect your personal information.